High-velocity environments with hard deadlines and zero margin for logistical drag. Deploy AI agents that scale your campaign's back-office footprint overnight.
Autonomous agents screen, segment, and mobilize inbound volunteers via SMS and calendar routing — instantly.
Smart workflows track donor engagement tiers and handle multi-channel follow-ups automatically.
Handle thousands of voter inquiries simultaneously with real-time, localized policy responses.
Real AI was instrumental in helping us streamline our online and field data operations to maximize campaign dollars.
Jody Scharfenberger is Co-Founder of REAL AI Automation and a political AI and Generative AI (Gen AI) leader with more than 25 years of experience across email marketing, database marketing, data sales, mobile marketing, application development, and artificial intelligence. She has spent her career at the intersection of data, technology, and outreach — building tools that turn complex marketing and campaign data into action. Before co-founding REAL AI Automation, Jody served as Senior Business Development Manager at Twitter/MoPub, where she built strategic partnerships that helped drive the platform's $1.05 billion acquisition by AppLovin and led AI-driven advertising initiatives through a shifting regulatory landscape. Jody's political technology roots run deep. As founder of Campaign Data Apps (2011–2021), she engineered the first Presidential campaign iPhone app, helping drive more than $2 million in donations through integrated digital engagement. She also built a political canvassing app that changed how campaigns collect and act on real-time voter data. In the early 2000s, Jody was Head of Data at startup JobsOnline. She headed database sales and reseller relationships through JobsOnline's acquisition by Acxiom Corporation, ensuring a seamless integration throughout the merger. Earlier still, she served as National Sales Manager at infoUSA, leading data-driven marketing strategies for Fortune 500 clients, and as Mobile Product Manager at PatientPoint. She has served on the board of the Interactive Advertising Bureau (IAB) and PIE: Partnership for Innovation in Education, and holds a track record of guiding startups through fundraising, product-market fit, and strategic exits. At REAL AI Automation, Jody applies this 25-year foundation in marketing data and mobile technology to building Gen AI-powered automation for political and campaign use cases — helping campaigns and organizations reach voters and supporters more efficiently through AI.
Real AI structures automated multi-channel communication tracks and volunteer intake arrays that synchronize raw data points seamlessly. By managing donor tracking sequences, screening inbound field assets, and answering thousands of concurrent voter inquiries without hallucination risks, campaign infrastructures can maximize the target yield of every operational dollar.